I'm quite enthusiastic about 3D but just having invested in a high end projection HT system, it will be a long time before I re-invest in 3D unless my existing system can be adapted for it, and when it comes time, I'm looking toward Panasonic as the real 3D leader so Sony won't be "driving" me anywhere in the 3D world. It's noteworthy that BlueRay adoption referred to in Sony's note, isn't doing as well as some would have you believe either, so I wouldn't use it as a benchmark for growth if I were them. The same problem exists there: high investment cost in new product (BD disks) for folks that may already be pretty happy with the DVD version they already have. (I'm not saying BlueRay is equal to DVD, but for some movies, BlueRay just isn't worth the expense of buying a duplicate BD if the DVD is already owned).
One of the biggest problems at present is that only TWO features are out in 3D on BlueRay. That's not helping sell 3D unless you REALLY like those two movies!!! This problem will plague all 3D equipment makers for some time.
I believe 3D will win out, given enough time, but there could well be some fall-out in the industry before that happens. In the meantime, I'm playing it very conservative with anything 3D and waiting for better (lower cost, forward compatible, better designed) 3D solutions for Home Theater.
One of the biggest problems at present is that only TWO features are out in 3D on BlueRay. That's not helping sell 3D unless you REALLY like those two movies!!! This problem will plague all 3D equipment makers for some time.
I believe 3D will win out, given enough time, but there could well be some fall-out in the industry before that happens. In the meantime, I'm playing it very conservative with anything 3D and waiting for better (lower cost, forward compatible, better designed) 3D solutions for Home Theater.
