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The preliminary television line-up for Value Electronics’ 2016 Flat Panel Shootout has been officially revealed, and the much celebrated industry event has confirmed it will be returning the site of this year’s CE Week in New York City.
“Our TV Shootout has proven to be a ‘must attend’ event among true video enthusiasts and industry leaders each year, demonstrating how premium TVs perform and compete with each other,” said Robert Zohn, founder and president of Value Electronics. “With the continuation of Ultra HD and OLED as well as the great advancements of TV technologies, this will be a great year for flat panel displays.”
It should be a great year, indeed, as image improvement technologies such as High Dynamic Range and wide color gamut are becoming standards that are expected, not just discussed.
Televisions included in this year’s event will include both flat and curved designs, featuring LED LCD and OLED 4K UHD technologies. While a complete list of models hasn’t been officially finalized, it appears that competing televisions will include Sony’s XBR-75X940D, Samsung’s UN65K9800, LG’s 65UH9500 and OLED65G6P, Vizio’s 65-inch R-Series, and Hisense 65-inch H10C.
Noticeably absent from this year’s list is any kind of representation from Panasonic, which did have an entry in the 2015 version of the event. It’s worthy to mention that Panasonic’s 2015 event model (LCD based TC-65CX850U) had notably poor performance as compared to the competition. The company has released a new OLED model this year, but it has yet to begin shipping in the United States.

Hisense's H10 Ultra UHD television.
Both Vizio and Hisense are exciting to see on the preliminary list. Vizio’s new reference 65-inch R-Series ($5,999 MSRP) carries Dolby Vision technology, HDR, wide color gamut, and a full-array LED backlight system. And the Chinese-born Hisense offers HDR, full-array local dimming, and LCD quantum dot technology at a market-busting price of $2,799.
Of course, the 500-pound gorilla in the event is LG’s OLED television. Despite last year’s OLED model demonstrating some dark scene reproduction issues, LG was handed the event’s crown. This year’s entry is said to have radically better performance and is an easy early pick as the event’s overall winner. This could be the final year of LG being the only manufacturer showcasing OLED technology at the Shootout, with several companies (including Panasonic and Samsung) scrambling to bring competing OLED sets to world-wide markets.
Joel Silver of the Imaging Science Foundation will moderate this year’s event. Silver, in addition to other experts, will calibrate and test the televisions prior to the event. They will then present their findings (contrast ratio, peak brightness, black level, color accuracy, color saturation, motion resolution, lag input time, and energy efficiency) during several presentations scheduled on June 22 and June 23 at CE Week 2016. Manufacturer representatives will also present at the event.
For more information contact Value Electronics at [email protected].
Image Credit: LG Electronics, Value Electronics Inc, Hisense