I asked this question at an acoustics panel at last year's AES and what I got was a resounding, "It depends". It seems there is no hard and fast rule, and every designer has a slightly different perspective on it.
One theory is that you'll, first and foremost, want to work to evenly space out room modes: http://www.realtraps.com/modecalc.htm
I'd start there.
One theory is that you'll, first and foremost, want to work to evenly space out room modes: http://www.realtraps.com/modecalc.htm
I'd start there.